If you’ve ever been involved in putting together a direct marketing campaign, you’re well acquainted with how things usually work. You call up a list broker, tell them what you want, and then wait a few days for their production department to run the counts. Given that you almost never get what you need/want the first time, this process becomes iterative with lots of back and forth with the broker and valuable time ticking away…
Imagine if it didn’t have to be this way.
The Power of Online Self-Service
It doesn’t. With DMD’s Fully Integrated Customer Solution (FICS) you can have the power to run your own counts—and get immediate answers. You can search DMD’s universe of available databases and even add your own circulation files to the mix to create an integrated pool of names from which you draw your ideal marketing targets.
Using FICS is simple and straightforward. You log in to the Web-based interface and then use the point and click interface to select your search criteria:
- Specialty
- Type of practice
- Age
- Geography
- Other demographic information
In a matter of seconds, FICS generates a count report based on your selection criteria. Not satisfied? Do it again! FICS allows you the freedom to run multiple What If scenarios until you find the audience that’s right for your campaign. And when you do, you simply save your search, and the system automatically generates your list file.
Request Access to FICS
If running your own counts using a flexible, robust Web interface sounds attractive, sign up today! Fill out the form below and a member of our team will contact you with your very own FICS account login. Required fields are marked with an asterisk (*).
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